Forge: Digital Futures

Corinne Casagrande, SVP Strategy, recently presented at Procurement Foundry’s Forge: Digital Futures, a  comprehensive webinar designed to help procurement managers uncover and put into play, cutting-edge tools and technologies. In her session, “Take out the guesswork: capturing efficiency in modern advertising”, Corinne leads an entry-level discussion on how technology and data have revolutionized the media world, making it easier for advertisers to understand consumers, reach them more effectively, and ultimately measure performance.