Optics by Broadbeam™
Broadbeam TV buyers have unmatched visibility into target audience impression efficiency and placement optimization. Our proprietary tool, Broadbeam Optics™, uses AI to quickly identify opportunities to optimize spending, based on yesterday’s delivery.
Broadbeam Optics™ combines our proprietary performance data, along with the most granular level of data available from Nielsen and syndicated consumer research to optimize linear TV in a digital way.
