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During Economic Uncertainty, Embrace The New

During Economic Uncertainty, Embrace The New

The most-talked-about economic downturn of all time may be upon us — or not, depending on the day.  Consumers keep spending despite high inflation, and the labor market is strong despite high-profile layoffs. As investors flock towards bonds and other markers of certainty, marketers should do the opposite and embrace the unproven.

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Consumers Still Spending — Just Not Giving

by Corinne Casagrande, SVP, Strategy For months, we’ve been fretting about an impending consumer spending pullback, whether because of inflation, possible recession, or a tightening labor market. But we haven’t seen wallets snap shut yet. In

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