Research: Work From Home

Research - Working From Home

How Remote Workers Spend Their Day

People who worked remote in 2020 & 2021 used the time at home to make many sweeping lifestyle changes, including higher video viewership before noon and late at night, leading to a company-wide reevaluation of these dayparts’ audience composition, and spending power. Broadbeam conducted a study to determine the extent of these changes in February 2021 with a sample of over 2,000 respondents.

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